Values, Work Style
& Career Path

Passion for brands and their stories

Alexandra Zieger is standing outdoors in front of a modern building, smiling, wearing a light jacket over a black top and black pants, with her hands casually in her pockets, as sunlight brightens the scene.

Benedikt Haushofer

My Background

Creativity, structure, and business-minded thinking: I apply my knowledge in a practical way to help companies shape clear, targeted messages and share them across the most effective marketing channels. In today’s dynamic marketing landscape, it’s increasingly challenging to maintain a clear overview and implement focused actions effectively.

  • My professional experience

    • 13 years of design expertise

    • 8 years of marketing expertise

    • 4 years of content strategy expertise

  • Part-time degrees

    • Marketing & Sales (FH Campus 02)

    • Content Strategy (FH Joanneum)

  • Staying Up-to-Date
    through:

    • Industry-specific networking

    • Ongoing professional development

My Values

I am especially committed to combining reliability and creativity in a harmonious way. My approach focuses on inspiring with thoughtful, original ideas while simultaneously building trust with my clients through dependable collaboration. This is rounded off with a healthy dose of humor, making our work together enjoyable and inspiring.

I guide my clients towards a structured and sustainable concept for unique brand messaging.

  • Personal, direct communication

  • Tailored implementation

  • Full transparency on costs and efforts

  • Alexandra Zieger is sitting on an outdoor step next to her dog Anton, smiling at the camera and petting him, while Anton looks attentively forward into the distance.

    Benedikt Haushofer

  • Alexandra Zieger is sitting on an outdoor step next to her dog Anton, smiling to the side and petting him, while Anton lies relaxed with his eyes closed.

    Benedikt Haushofer

Looking for a partnership in the advertising world?

I look forward to connecting!

Exchange and new perspectives:
Marketing navigation thrives and grows through a strong network.