Revenue growth through a clear roadmap for your brand presence.

Marketing navigation for optimal advertising measures.

Alexandra Zieger stands in sunlight before a historic building, wearing a beige blazer. She looks confidently into the camera, hands casually in her pockets and a subtle smile on her face.

Benedikt Haushofer

A clear marketing roadmap
– no more headaches.

I help small and medium-sized businesses make their marketing more efficient. Through hands-on workshops and personalized roadmaps, I aim to show you how to get the most out of your advertising budget – clear and practical!

Marketing is complex, but it doesn’t have to be complicated. With a marketing navigation session, we will analyze the current state of your marketing together and then develop a customized roadmap that guides you step by step toward your goals – practical, clear, and actionable.

Alexandra Zieger and her dog Anton pose in sunlight in front of a historic building.

Benedikt Haushofer

Alexandra Zieger, MA

To make the most of a marketing budget, creative ideas AND a clear strategy are essential. Through my ‘Marketing Navigation’ approach, I conduct tailored workshops that help companies clearly define their brand messages. This clarity makes it easier to identify the right advertising channels and select service providers with precision.

The outcomes are documented in a detailed marketing roadmap that guides step-by-step towards successful implementation. With this roadmap, companies save time, money, and resources, attract their ideal customers, and ultimately drive revenue growth. My expertise in marketing consulting is built on two academic degrees and 10 years of industry experience, addressing questions such as:

  • Does my target audience actually know our brand message?

  • What level of effort is involved in our marketing initiatives?

  • Which distribution channels are effective?

  • Which advertising services are (truly) needed?

Clear Service, tailored execution

  • Knowledge saves money, time, and stress!
    Our workshop and roadmap provide clarity, conserving essential resources for your business.

  • Sustainable Brand Messaging
    In today’s fast-paced world, clarity is key to connecting with a valuable audience.

  • Freedom in Marketing Decisions
    Decide what to manage in-house and when to engage a professional. A clear roadmap aids in estimating effort and allocating resources efficiently.

  • Comparability of Offers
    The roadmap serves as a guide when working with external providers, making offers more comparable and helping you choose the right partners.

  • Strengthen Word-of-Mouth (WOM)
    A strong brand message boosts word-of-mouth and builds trust with your audience.

  • Comprehensive Overview of Marketing Activities
    A complete view of all marketing initiatives opens the door for new ideas and optimizations to existing strategies.

Brands I've had the privilege to win over

Here are powerful messages in action:

  • Logo Rote Rakete
  • Logo XITEC Engineering
  • Logo Paul und Bohne
  • Logo OEH Uni Graz Press Departement
  • Logo Johanna Sattler
  • Logo Sterzrock
  • Logo VOXL
  • Logo Notariat Zankel
  • Logo Rene Flatschacher
  • Logo Yamila
  • Logo RecordIT
  • Logo Biohof Muellner
  • Logo o-Sullivans
  • Logo Pichler Shcober
  • Logo Operations
  • Logo Elementary School Stattegg
  • Logo Fit auf 4 Pfoten
  • Logo Markus Hammer
  • Logo Hoaterwirt
  • Logo Kovac Real Estate
  • Logo Haro
  • Logo Koenig
  • Logo Ai11
  • Logo wuensch mir was
  • Logo Pro2Future

"‘...Our goal of achieving target-group-oriented communication, including clear explanations, was quickly, comprehensively, and professionally implemented. The service-oriented approach is a high priority here—definitely a recommendation...’

DI Gerd Hribernig, CEO Pro2Future GmbH

Non-Binding Inquiry:

Nice to Meet You.

Minimalistic illustration of a character resembling Alexandra Zieger, holding a laptop.

Get to know my marketing navigation informally: An open, transparent exchange is essential for me.